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31 - Aug - 2010

How To Create A Landing Page In Facebook

You created your business page in Facebook and are ready for the next step, right?

Okay, if you haven’t created your business/fan page yet see my previous post and then come back here to continue. If you already created your business/fan page, great… let’s continue.

The next thing you want to do is create a landing page in Facebook.

What is a landing page?

It’s really very simple. You can set up your landing page so it’s the page people “land” on the very first time they come to your business/fan page, instead of going to your wall initially. And, this is what people will see when they come to your business/fan page but have not “liked” your page yet. So instead of people going straight to your Facebook wall, which doesn’t usually tell people what you’re business is all about… a landing page is a great way to communicate whatever message you want to before they go to your Facebook wall.

Your landing page can do many different things depending on what you’re trying to achieve. It can direct people to your website, it can ask people to subscribe to your email list, or it can just tell people what you do.

I created a short video that walks you through how to setup a landing page for your business.

If you have any questions please let me know…